Inside Formula 1: Business. Lifestyle. Power.
Five Ways To… build your brand
Dany Bahar led the launch of the Formula 1 teams, Red Bull Racing and Scuderia Toro Rosso, and from 2007 to 2009 he was Senior Vice President Commercial and Brand at Ferrari, after which he became CEO of Group Lotus,…
Monte Carlo – Formula 1’s crown
As Bernie Ecclestone put it once, Monte Carlo doesn’t need Formula 1, Formula 1 needs Monte Carlo. Probably, the only European venue of the calender which has not to fear being cancelled. When Anthony Noghes walked through the streets of…
The society experience
We have the vivacious Anita di Sotto, head of operations and Secretary General of the Monte Carlo Whiskey Society, to tell us about this impressive club and its upcoming events in Monaco. The background The Monte Carlo Whisky Society is…
Drinking digital coffee
We are joined by Sree Varma, Founder & CEO of iSportconnect, world’s largest private network for sport business executives, to talk about a digital café in the world of today’s motorsport. The start The idea for the Digital Media Café…
We had an enormous amount more fun than they do
Throughout my professional life, I’ve been blessed with opportunities to work with some of the world’s most famous racing drivers, Formula 1 world champions and motorsport legends, such as Jacky Ickx, Hans-Joachim Stuck, Michael Schumacher, Sebastian Vettel or Lewis Hamilton.…
42. Roland Krüger
Age 49 Occupation President of Infiniti Nationality German Position Last Year New Roland Krüger has been president of Infiniti Motor Company, Ltd. and senior vice president of Nissan Motor Co., Ltd., Infiniti’s parent company, since January 1, 2015. As Infiniti…
54. Matthew Carter
Age 41 Occupation CEO of Lotus F Team Nationality British Position Last Year New Matthew joined Lotus F1 Team as CEO in January 2014 to oversee the transition of a team punching well above its weight into a genuine and…
18. Maurizio Arrivabene
Age 58 Occupation Team Principal of Ferrari F1 Team Position last year New Maurizio Arrivabene comes from a marketing and sales background. In 1997, he joined Philip Morris, rising to become the Vice President of Marlboro Global Communication & Promotions…
15. Christian Horner
Age 41 Occupation Team Principal, Red Bull Racing Nationality English Position last year 12 Christian Horner was the youngest Team Principal in Formula 1 when Red Bull hired him in 2005. Noted for his diplomatic leadership style, a fact reinforced…
14. Paul Hembery
Age 49 Occupation Motorsport Director, Pirelli Nationality English Position last year 15 Pirelli’s Motorsport Director has already led the Italian tyre manufacturer to success in WRC, Superbikes and GP3, but from 2011, Paul Hembery faced the toughest call of his…
13. Carlos Ghosn
Age 61 Occupation CEO of Renault and Nissan Nationality French-Lebanese-Brazilian Position last year 13 Carlos is a French-Lebanese-Brazilian businessman born in Porto Velho, Brazil, who is currently the Chairman and CEO of Paris-based Renault and holds the same positions at…
12. Paddy Lowe
Age 53 Occupation Executive Director (Technical) of Mercedes F1 Nationality British Position last year 51 In 1987 he was employed by Williams F1 as joint Head of Electronics. Paddy Lowe moved to McLaren in 1993, when he was employed as…
