Inside Formula 1: Business. Lifestyle. Power.
Watches and Sports: A Perfect Match
Big names like Omega, Rolex, Tag Heuer, and Hublot are teaming up with different sports events, creating a mix worth checking out. It’s like watches are becoming part of the game, and we’re here to see how they make it…
NASCAR’s Fall From Grace in the US: Seeking Redemption Through Online Sports Betting
In the trail of states legalizing online sportsbooks, we see an expansion of US sports seeking to capitalize on the many opportunities presented. Many sports franchises have seen a chance to increase their fanbase and get more coverage in media…
Legalized sports betting: how it’s changing the landscape of sports fandom
Betting on sports has long been an everyday occurrence. Among sports fandom, it is no longer a unique hobby. Until recently, it was mostly an underground, illegal industry. However, sports betting has become more legalized in many parts of the…
Formula 1 in sports betting
Soccer, boxing, and MMA traditionally lead in the ranking of bookmakers, while technical sports, in particular Formula 1, remain in the background. So, we will try to correct this absolutely unfair mishap by revealing the peculiarities of betting on the…
Marijuana in sport
Sports commissions generally prohibit athletes from using cannabis. However, public opinion is rapidly changing, and official sports associations have had to relax their policy on white sports marijuana. Click here to subscribe to our print edition! This concept encompasses increasing the…
Why is casino sports betting so popular among F1 fans?
Sports betting has become an enormous business, with casinos, crypto companies, and fans helping push Formula 1 racing into mega popularity. In fact, betting on sports has always been a part of sports viewing. Gambling has everything that makes a…
Stefano Domenicali: “This is a game changer for Lamborghini”
It’s always an absolute pleasure to interview Stefano Domenicali, Chairman & Chief Executive Officer of Automobili Lamborghini. Click here to subscribe to our print edition! People, ideas and work combined with technology and innovation are the pillars of Lamborghini. Urus is…
Re-capturing Formula 1’s authenticity
Simon Chadwick is Professor of Sports Enterprise at Salford University Manchester, where he’s also a Co-Director of the Centre for Sports Business. In addition, Simon is a Senior Fellow of the China Policy Institute at the University of Nottingham and…
How social is the sports media?
We have Iwan Llewelyn, Head of Digital at Soapbox London to tell us about the role of social media in the world of modern business and the specific sector of high-end motorsports. Click here to subscribe to our print edition! What…
The MotoGP hospitality
It’s a pleasure to welcome Griselda Foguet, who’s the Corporate Hospitality Manager at Dorna Sports, a company taking care of MotoGP. Griselda speaks to us of the problems and updates in her market, the strategies behind MotoGP hospitality and a…
The micro factor
By Steve Duffell | The company Paragon Microfibre believes that the most important thing for their customers is having someone that they can go to who can provide them with in-depth knowledge in product understanding on what they are purchasing.…
If I Ran F1: Ayman Anwar Wahed
Senior Motor Sports Commentator and Studio Presenter (Anchor) at beIN SPORTS, Mr Ayman Anwar Wahed, gives us a taster of how would the Formula 1 world look if he ran it. What do we need from attending any show? Pure…
