Inside Formula 1: Business. Lifestyle. Power.
Hilton and McLaren Racing extend their partnership
Hilton and McLaren Racing announced yesterday a multi-year extension to their long-standing partnership, which has been in place since 2005. Click here to subscribe to our print edition! The relationship enables Hilton to provide unique experiences for its Honors members and…
Red Bull Racing names PPDS as the official Team Supplier
PPDS becomes Team Supplier for RBR, with Philips LED displays, digital signage, professional TVs and monitors providing connected communications and world-class hospitality experiences. Click here to subscribe to our print edition! PPDS, the exclusive global provider of Philips digital signage, LED…
Poly and Red Bull Racing sign a partnership agreement
Red Bull Racing announces its official headset and video conferencing hardware partner Poly for 2022 and beyond. Click here to subscribe to our print edition! While victory in Formula One often depends on the lightning-fast decisions made in the cockpit and…
CEVA Logistics partner with Scuderia Ferrari ahead of the 2022 F1 season
CEVA Logistics, part of the CMA CGM Group, announced today a new global, multi-year partnership with Ferrari to support its racing activities as an Official Logistics Partner. CEVA will also serve as a Team Partner of Scuderia Ferrari, the most…
That’s it and Williams Racing sign a partnership agreement
Williams Racing is pleased to announce a multi-year partnership with that’s it, a manufacturer of innovative hygiene products and technologies, as an official supplier. Click here to subscribe to our print edition! Based in Germany, that’s it has developed two coating…
PokerStars and Red Bull Racing sign a sponsorship agreement
Red Bull Racing is delighted to announce a new, exclusive partnership with leading global online gambling and entertainment brand PokerStars ahead of the 2022 Formula One season. Click here to subscribe to our print edition! The multi-year partnership, which features branding…
Kappa and K-Way become official partners of the Alpine F1 Team
Alpine F1 Team is joining forces with Kappa and K-Way, two brands of the Italian group BasicNet, by announcing a major partnership for the coming seasons. Kappa becomes an Official Partner and will equip the drivers off-track, as well as…
Velas and Scuderia Ferrari sign a partnership agreement
Ferrari N.V. (NYSE/MTA: RACE) (“Ferrari” or the “Company”) is pleased to announce that, from next season, Scuderia Ferrari will be able to count on a new Premium Partner – Velas Network AG. Click here to subscribe to our print edition! Headquartered…
Banco Santander returns to Scuderia Ferrari
Banco Santander returns to Formula 1 as the new partner of Scuderia Ferrari, the sport’s most successful team. Over the term of the partnership, Santander will advise Scuderia Ferrari on its plans to become carbon neutral by 2030. Click here…
Arctic Wolf and Red Bull Racing form cybersecurity partnership
Arctic Wolf partners with the Red Bull Racing Honda F1 team to enhance world-class security operations at the racetrack and beyond. Click here to subscribe to our print edition! Arctic Wolf, a leader in security operations, announced a new global partnership…
Kaspersky and Scuderia Ferrari renew their partnership
Scuderia Ferrari is pleased to announce that it has renewed a multi-year partnership agreement with Kaspersky, a world leader in the field of cyber security and data protection. The collaboration dates back to 2010 and was renewed in 2015, while…
Bell Helmets and Scuderia Ferrari sign a technical partnership agreement
Scuderia Ferrari Mission Winnow is pleased to announce it has reached a new multi-year agreement with Bell Helmets, a brand of the Racing Force Group which sees it become a Technical Partner of the Maranello team. Click here to subscribe to…
