Inside Formula 1: Business. Lifestyle. Power.
Q&A with Jean-Éric Vergne
By Natalia Langsdale | We talk to a French racer who competes in Formula E for DS Virgin Racing, who has competed in Formula 1 for Scuderia Toro Rosso from 2012 to 2014, and is a Scuderia Ferrari test and…
Two pillars of Hublot: football and Formula 1
Ricardo Guadalupe was appointed as CEO of Hublot on the 1st of January 2012. This appointment has made him Jean-Claude Biver‘s designated successor, with the latter now Chairman of the Board of Hublot. It also marks an entire career in…
My Race Day: Elle Haus
We meet Elle Haus, a vivacious Formula 1 journalist from Australia. When she’s not following the travelling circus, Elle works as a part-time tropical traveller and can be found enjoying cocktails by the beach at an exotic location. This time…
Brembo Brake Facts 13 – Belgium
The hardest braking point on the Circuit de Spa-Francorchamp lies ahead of ‘Les Combes’. The Formula One drivers decelerate by 210 km/h in 1.23 seconds over just 118 metres. 2,574 kW of brake power are released in the process. The…
Circuit Preview 2016 – Belgium
The Eau Rouge is probably the most famous corner in Formula One™. MERCEDES AMG PETRONAS driver Nico Rosberg: „It`s high speed, takes a lot of determination and self-confidence“. Nico joins James Vowles, the team`s Chief Strategist, to discuss the famous…
Powering into the future
Powering the future: Recently Mercedes executive technical director Paddy Lowe stated that with the current power unit regulations ending in 2020, discussions should begin on what will power our formula into the next decade. Click here to subscribe to our print…
My Fantasy F1 Team: Jon Wilde
Jon Wilde is a motorsport journalist with aspirations of finding a way into the business world of the Formula 1 elite. With more than 10 years of experience in strategic procurement and corporate strategy, Jon brings a business-minded philosophy to…
The Holy Grail for sponsors
Charlotte Smith, Account Director at Synergy Sponsorship, has been at the company for over 3.5 years. She has worked with Formula 1 clients including Martini and Mercedes, as well as across other sports including rugby, football, athletics and tennis. We…
Five Ways To… look at Formula 1 cars
Paolo D’Alessio supplies various motorsport publications with articles and detailed technical drawings of Formula 1 cars. In 1993, he also founded an industrial design firm and since then has been producing watches, bikes, means of transport, helmets, sports glasses and…
Over the pond
Over the pond: it’s always a pleasure to talk to Bria Learst, CEO of QuintEvents. We take time to pick his brain about Formula 1 hospitality. Click here to subscribe to our print edition! Talking about QuintEvents’ hospitality, what is most…
Social media: The new Formula 1 partner
In the last three years, Formula 1 has seen how its number of viewers has plunged. In contrast, the income for television rights has increased since the broadcasters that cover the sport are, mainly, Pay-TV networks. However, the unfinished business…
Engineers of the future
Back in April 1994, at the London UK Head Office of Accenture (then Andersen Consulting), the Motorsport Industry Association was launched. There were many reasons why I felt that such an organisation was long overdue, the primary one being a…
