The battle with the words
It is common knowledge that the media play an integral part in promoting almost any sport and are consequently the target of PR representatives when it comes to putting a spotlight on their teams, sponsors and technological solutions with well-aimed…
Gossip Grip: October
It’s that time of the year when the driver market is buzzing with rumours. But with many relevant cockpits confirmed for 2016, the engines are actually producing the most media smoke. “World’s most popular energy drink is seeking energy for…
If I Ran F1: Richard Phillips
We catch up with Richard Phillips, the man who has been Managing Director of Silverstone for over ten years. Now MD of TPF Associates Limited, Richard shares his thoughts with the Paddock magazine on what he would change in the…
100 Most Influential People in Formula 1
Like in 2011, 2012, 2013 and 2014, we proudly present “100 Most Influential People in Formula 1”. It’s our very own register of the most powerful and important people in the industry right now. Contributors: Caroline Reid, David Granger, Kipras Sumskas,…
20. Pasquale Lattuneddu
Age 50 Occupation Chief of Operations, Formula One Management (FOM) Nationality French Position last year 20 Bernie Ecclestone’s right-hand man and renowned in his role as “the paddock’s policeman”, Pasquale Lattuneddu is famous for his infamous attention to detail ensures…
1. Bernie Ecclestone
Age 84 Occupation CEO, Formula 1 Management Nationality English Position last year 1 Without Ecclestone there would be no Formula 1; without Formula 1, there would be no Ecclestone. The sport has had many progressives, transforming a disorganised and dangerous…
Rear-view mirror revolution
Everybody agrees that Formula 1 needs a revolution to stop decreasing fan numbers and shrinking global television audiences. But in an effort to cure the sport, Formula 1’s doctors pull out prescriptions for pills from the past. Is the 1000bhp-racing…
If I Ran F1: Jerry Priddle
Jerry Priddle has worked in Canadian motorsports for 30 years. He handled PR and marketing for the Toronto and Vancouver Indys during the CART era and the Grand Prix of Canada in the early 1990s. He was part of the…
The toothless ruler?
The toothless ruler: FIA President Jean Todt has an impressive record in motorsport to his name. However, he seems powerless in his battle for saving Formula 1. Click here to subscribe to our print edition! Jean Todt was born a doctor’s…
The world he created
Bernard Charles Ecclestone has risen from a wannabe racer to Formula 1’s chief manager. But now it seems as if he is running out of road. Click here to subscribe to our print edition! To most people Bernie Ecclestone is not…
Dropping like flies
Since the new millennium has started, staying in the business has become a merely impossible task for Formula 1 newcomers. The list of teams that had to be sold is long and in recent years, takeovers have even gone out…
If I Ran F1: Mark Hughes
This man has been responsible for setting up and operating several of the newer Formula 1 tracks in the emerging markets. Previously Operations Director in Bahrain, Abu Dhabi and VP – Operations in India, Mark Hughes has set up his…