Inside Formula 1: Business. Lifestyle. Power.
89. James Allison
Age 47 Occupation Technical Director of Scuderia Ferrari Nationality British Position Last Year New After graduating from Cambridge in 1991, James Allison joined the aerodynamics department of the Benetton Formula One team. He later moved to Larrousse as Head of…
81. Luca Cordero di Montezemolo
Age 65 Occupation Chairman, Ferrari S.p.A Nationality Italian Position Last Year 3 If there is one person capable of stirring more controversy than Bernie Ecclestone, it’s Luca Cordero di Montezemolo. The Italian has been the boss of the world famous…
47. Sebastian Vettel
Age 27 Occupation Driver, Ferrari F1 Team Nationality German Position Last Year 52 A charismatic and humorous young German, Vettel is a prodigy of Dr Helmut Marko, Red Bull Racing’s talent scout. He has been with the energy drink company…
59. Kimi Raikonnen
Age 35 Occupation Driver, Scuderia Ferrari Nationality Finnish Position Last Year 64 Kimi joined McLaren Mercedes in 2002, and switched to Ferrari in 2007, becoming the highest paid driver in motorsport and rewarding that salary by securing the Drivers’ Championship.…
Ferrari Montreal Bomber Jacket
Ferrari Montreal Bomber windproof jacket in nylon with contrast details in smooth and perforated plonge’ lambs leather. Single welt pockets, centre front opening with zipping. Internally lined with personalised Pr1ma lining, bound with leather. All personalised Pr1ma accessories in metal…
Hublot Big Bang Ferrari Watch
By combining two components that cannot be mixed – carbon and metal – Hublot is launching an exclusive bezel with a heterogeneous look. This is the first time a watch has featured this original composite with its innovative style. Following…
The Strategy Behind… being a partner of Ferrari
Shell has a truly impressive history of “fueling” Formula 1. Either it’s being a partner with Ferrari or the general involvement in the sport, this company is definitely a huge part of the circus. We have Kai-Uwe Witterstein, Global Sponsorship…
The right spirit?
Marco Mattiacci was the brain of Ferrari’s business in America when he was suddenly called home to save the Scuderia from more disaster in Formula 1. After seven months, on November 24th, he was replaced by Maurizio Arrivabene, so PADDOCK…
1976 McLaren M23D at 1:8 scale – as featured in RUSH
The epic 1976 season battle between Ferrari’s Niki Lauda and James Hunt of McLaren was one of the most intense championship struggles in Formula 1 history, now dramatically told in the soon to be released movie Rush. Set against a…
Scuderia Ferrari OAKLEY Jupiter Carbon sunglasses
The legendary cars of Scuderia Ferrari define speed, power, and precision. They fuel excitement with cutting-edge innovation. OAKLEY, a company with a similar heritage of technical excellence, has partnered with Scuderia Ferrari to offer special edition eyewear that salutes the…
PUMA Ferrari limited edition footwear
PUMA introduces the Ferrari Limitate, a premium lifestyle footwear collection limited to only 499 pairs of four styles. The Italian produced Limitate collection merges the sophistication of Ferrari with PUMA’s youthful design style, resulting in a desirable and high-end lifestyle…
Test Drive – Ferrari F430 Scuderia
Special circuits deserve worthy road tests, so to coincide with Monaco we’ve plumped for an all-time great: the Ferrari F430 Scuderia. The fact that this model line was officially replaced by the all-new Ferrari 458 Italia last September is irrelevant…
