Inside Formula 1: Business. Lifestyle. Power.
Red Bull Racing and Maui Jim Launch Exciting Multi-Year Partnership
Maui Jim, a leading eyewear name, is stepping into Formula 1 through an exciting new partnership with Oracle Red Bull Racing. This collaboration expands on the strong relationship already established between Maui Jim and Red Bull Global Sports, further elevating…
Top Black Friday Eyewear Deals for 2024: Where to Shop
Black Friday is undeniably the grand stage for all bargain hunters, tech-savvy shoppers, and fashion enthusiasts seeking the year’s best deals. This massive shopping event is a golden opportunity to snag high-end goods at a fraction of their usual cost,…
SunGod and McLaren Racing sign a licensing agreement
McLaren Racing today announced a new licensing partnership with performance eyewear brand SunGod, which will see SunGod become the Official McLaren F1 Fan Eyewear licensee from the 2021 Formula 1 season. Click here to subscribe to our print edition! In celebration…
Carrera Eyewear and Alfa Romeo Racing extend their partnership
Sauber Motorsport, which manages and operates the Alfa Romeo Racing ORLEN entry in the Formula One world championship, will extend its successful partnership with eyewear specialist, CARRERA, for a fourth successive season. The Italian eyewear brand will celebrate this relationship…
