Inside Formula 1: Business. Lifestyle. Power.
Pininfarina: Looking forward
We sit down with Federico Viganò, General Manager at Pininfarina Shanghai, to speak of the famous company’s bonds with Formula E, Formula 1, designing racing cars and working in new markets. How would you describe your company’s current relationships within…
The open formula of Formula E
Any new business venture takes time to grow to any reasonable size. “Overnight success” is rarely overnight, it’s often the work of many years under the radar before a series of sudden incidents prompt rapid awareness growth and widespread recognition.…
Nick Heidfeld: Switching currents
Nick Heidfeld is a seasoned veteran in the world of racing, having spent 11 years in Formula 1 driving for the likes of BMW Sauber, Prost and Jordan. Now the 38-year-old has another welcome challenge in Formula E. Click here to…
If I Ran F1: Mark Preston
Having worked at the pinnacle of Formula 1 with McLaren, Mark Preston found fame in creating the Super Aguri F1 Team in just 100 days. Having embarked on a new challenge in electric racing as team principal of Team Aguri…
Dilbagh Gill: Charging forward with Mahindra
By Alex Goldschmidt | Indian racing outfit Mahindra have been active in the world of motorsport since 2011, having taken the decision to race in the FIM Moto3 Championship. This has seen them become a factory works outfit as of this…
Q&A with Salvador Duran: “Formula E seems to be a total success”
By Rosa Elena Torres | Today we catch a rising motorsport star – Salvador Duran, an impressive driver from Mexico who is racing for the Trulli Formula E Team, to hear his thoughts on the evolution of Formula E. What is…
