Inside Formula 1: Business. Lifestyle. Power.
Is there a need to present flowers to customers? Presents as tools for promoting the car business
The issue of promotion in the automotive business has always been particularly acute. Promoting those goods and services that are not bought every day is much harder. Before buying a car, people make more than one decision. This is a…
2024 Formula 1 calendar is announced
F1 has announced the 2024 Formula 1 calendar, approved by the World Motor Sport Council. The calendar features 24 races, beginning in Bahrain on March 2 and finishing in Abu Dhabi on December 8. Click here to subscribe to our print…
Should the Monaco Grand Prix be changed?
The 2023 Formula 1 Monaco Grand Prix is now behind us and the F1 circus quickly turned its attention to the subsequent races on the calendar. But as we always see with the event around the streets of Monte Carlo,…
Is it time to stop adding street circuits to the F1 calendar?
In recent years, there has been a rise in the number of street circuits in the Formula 1 calendar. An initiative that has always counted on the blessing of Liberty Media, whose purpose was to expand sports in critical places,…
The evolution of the F1 calendar: how it has changed over time
Formula 1 is one of the most popular sports in the world. Millions of people tune in to watch races each year. But do you know how the F1 Calendar has changed over time? In this blog post, we will…
Farewell to a legend: “The Last Blast”
Part of a farewell tour before the car returns to the Mercedes-Benz Museum. Legendary Mille Miglia-winning Mercedes-Benz 300 SLR “722” drives through the heart of central London along the famous sites. Click here to subscribe to our print edition! Stuttgart. “Who…
Magnussen: “I feel free to explore my limits at Haas F1”
Haas F1’s Kevin Magnussen rarely goes unnoticed, and the same goes for his results. Ninth in the championship, currently with 19 points, he’s determined to show all of his potential this season. We sit down with the 25-year-old to get…
Italian Grand Prix*: the asterisk we missed
The issue of a renewed agreement between FOM and ACI (Automobile Club d’Italia) for the Italian GP at Monza was grabbing a lot of attention recently. A few factors are relevant here, let’s take a glance. It was long-awaited news, both…
Baku on the map
Baku: the Formula 1 calendar of 2016 was an issue that triggered a lot of discussions. Now that it’s all clear about the venues, we examine one of them – Baku, Azerbaijan – with the help of Mark Hughes, who…
