Inside Formula 1: Business. Lifestyle. Power.
The Germans
The overwhelming answer from most people if asked if motorsport has become more dangerous is a resounding “no”. The cars, the circuits, the helmets, the hazards and the medical facilities have all improved and the evolution of each of these…
Celebrating the city of motors
RM Auctions is delighted to announce recently added highlights for its 20th annual Michigan sale, July 26, in Plymouth. The firmly rooted Motor City sale, the official auction of the Concours d’Elegance of America at St. John’s, is a staple…
If I Ran F1: Alex Hint
Alex Hint, an author of the very creative book called ‘Will Google Buy Formula 1’, gives us his take on how things would be different if he had control of the whole sport. Click here to subscribe to our print edition!…
The Formula 1 view
Paddock magazine gets a chance to talk to Véronique Rousseau, Director of RC Concepts Monaco, an impressive company specialising in organising incentive and public relation events. We discuss the luxurious hospitality business and what exactly is it influenced by. Click…
F1 make some noise!
The proliferation of social media for everyone in F1 has meant it’s a lot more difficult to stand out from the crowd. Producing content is time-consuming and can be expensive. So, who’s getting it right? Click here to subscribe to our…
Refining ideas of the past
Refining ideas of the past: a friend was intrigued with the words “splendidly boring” that I used in a recent communication and this led on to a conversation about the use of words in the highly regulated game of insurance.…
The Strategy Behind… creating a unique footwear line
Unique footwear: Enrico Trifoglio, Team head Product Line Management Motorsport at PUMA, explains the work that goes into creating a new footwear line. Click here to subscribe to our print edition! Our starting point for creating a footwear line is about…
How I Spend It: Dominic Reilly
Dominic Reilly worked in Formula 1 for fifteen years raising sponsorship for several teams and ultimately becoming Head of Marketing at Williams F1. In 2013 he launched his own eponymous brand of luxury travel accessories and is now a sponsor…
Five Ways To… run a successful whisky club
The Monte Carlo Whisky Society is the first collaborative venture in the Principality of Monaco to promote Scottish heritage and culture through the appreciation of fine whisky, with the support of the Monegasque and Scottish governments. The aim of this…
In close cooperation
In close cooperation: Sergey Vorobyev, Deputy General Manager at OJSC “Center “Omega”, in charge of the 2014 FORMULA 1 RUSSIAN GRAND PRIX, personally takes us through their current business affairs. Click here to subscribe to our print edition! The start line…
Women of motorsport
If there’s one question that’s guaranteed to stir up controversy amongst motor racing folk it’s that on-going poser as to whether or not a woman will ultimately win an F1 World Championship Grand Prix. Now before you even start hitting…
Mr. Mercedes
The Silver Arrows have enjoyed a brilliant start into the new F1 season. F1 legend Niki Lauda is the man pulling the strings. Click here to subscribe to our print edition! Niki Lauda has seen it all – he gave his…
