Inside Formula 1: Business. Lifestyle. Power.
Aznom Golf Bag
Aznom Carbon Collection: the product is bespoke on request and the delivery time is estimated after the order (from 60 to 90 days). Click here to subscribe to our print edition! In a world where globalization reigns, we believe that the real…
The raging bull
The raging Red Bull Sporting Director Helmut Marko is a motor racing legend and a Formula 1 specialist. But certainly not the paddock’s favourite. Click here to subscribe to our print edition! He is an absolute expert. But he is also…
My Race Day: Jonny Dodge
Professional adventure seeker and the man behind GP Management, mister Jonny Dodge, gives us his usual Formula 1 race week schedule and calls it “My Monegasque Race Week”. Click here to subscribe to our print edition! Monday 9am – arrival into…
The career path that works
I’m often asked why I decided to set up the Motorsport Industry Association (MIA), way back in 1994. There were, in fact, many reasons and in the January 2014 edition of the Paddock magazine, I outlined them in some detail.…
Innovation in activation
Click here to subscribe to our print edition! “Passion”. It’s a word you’ll often hear as brands trumpet the launch of their new F1 sponsorships. “We plan to our tap into fans’ passion for Formula 1”, the press release often reads.…
The female factor
Most of people can’t even remember when the discussions about women in Formula 1 have actually started. But it’s time for less talk and more action. Although Maria Teresa De Filippis contested in Formula 1 in the late 1950s, for…
My Fantasy F1 Team: Paul Hembery
Pirelli’s main Formula 1 man, mister Paul Hembery, gives the Paddock magazine his fantasy set. The drivers: James Hunt and Ken Block Does this pairing even need an introduction? James Hunt represented everything that was cool about the 1970s, probably…
A grid with a fine line
I have been working in the motoring industry long enough to accept that I am part of a minority. Cars have always been a speciality and passion of men and in all likelihood, they always will be. Click here to subscribe…
My Race Day: Carlo Boutagy
The founder of F1 FanZone, Carlo Boutagy, shares his usual Formula 1 race day schedule with the Paddock magazine. Click here to subscribe to our print edition! No two races are the same for me but as the home of the…
Mastering the masterpieces
Mastering the masterpieces. Art in Dimensions is an international platform to promote visual artists across the United States, South America and Europe. With over 12 years of experience in working with artists and galleries, they have both an imaginative and…
Battling the legacy
McLaren and Honda are united again. Expectations are high. Problems are numerous. Life is busy for racing director Eric Boullier. Click here to subscribe to our print edition! In their first partnership from 1988 till 1992, McLaren Honda won four drivers’…
Money can’t buy me love
Qatar is ready to pay a vast sum for hosting a Formula 1 race, but racing fans don’t want yet another Grand Prix in the Middle East. Click here to subscribe to our print edition! Abu Dhabi has one. Even Bahrain…
