Inside Formula 1: Business. Lifestyle. Power.
Five Ways To… build your brand
Dany Bahar led the launch of the Formula 1 teams, Red Bull Racing and Scuderia Toro Rosso, and from 2007 to 2009 he was Senior Vice President Commercial and Brand at Ferrari, after which he became CEO of Group Lotus,…
Drinking digital coffee
We are joined by Sree Varma, Founder & CEO of iSportconnect, world’s largest private network for sport business executives, to talk about a digital café in the world of today’s motorsport. The start The idea for the Digital Media Café…
My Race Day (or the longest week of the year)
Managing Director at Monaco Star Events and US Star Events, mister Shane Heminway, gives us his busy Monaco GP schedule. Click here to subscribe to our print edition! The Monaco Grand Prix is our biggest race of the year and we…
Moving On Up: Tania Mann
Paddock magazine catches up with Tania Mann, a very promising driver from Australia now based in the UK! Click here to subscribe to our print edition! Place of birth: Anglesea, Victoria, Australia Team: Varies depending on the series and car I’m…
The Strategy Behind… travelling in 2015
Travelling in 2015: we have Beat Zehnder, Sauber F1 Team Manager, to tell us about travelling around the Formula 1 calendar. Click here to subscribe to our print edition! The atmosphere So far the overall mood at Sauber F1 is pretty…
My Race Day: Carlo Boutagy
The founder of F1 FanZone, Carlo Boutagy, shares his usual Formula 1 race day schedule with the Paddock magazine. Click here to subscribe to our print edition! No two races are the same for me but as the home of the…
Race check-up: the prancing horse gallops to victory
Four-time World Champion returned to the podium with his maiden win for Ferrari in an action-packed and entertaining race in Malaysia. He was followed by Mercedes drivers Lewis Hamilton and Nico Rosberg in second and third respectively. Click here to subscribe…
Five Ways To… enjoy Formula 1
There are many ways of experiencing Formula 1 races around the world, and everyone will have their own feelings and memories about it. Here are five favourites of Martin Whitaker, Managing Director of Sportique88: On a shoe string – British Grand…
Moving On Up: Jono Lester
Paddock magazine catches up with Jono Lester, a very promising driver from New Zealand! Click here to subscribe to our print edition! What was your very first experience of motor racing? I attended my first race just three weeks after I…
Ensuring financial health
Ensuring financial health: KBS Communications is a UAE-based marketing and communications firm that specializes in projecting UAE national values onto a global audience. Managed by one of the most experienced and respected local operators Kawthar Bin Sulayem, the company guarantees…
The Strategy Behind… giving COTA its charm
Miro Rivera Architects is a respected company in the Formula 1 world – it’s an award-winning architectural firm operating in Austin, Texas since 1997. We are joined by partners Juan Miró, FAIA and Miguel Rivera, FAIA, to hear about the…
Moving On Up: Alex Yoong
Paddock magazine catches up with Alex Yoong, a very promising and solid racer. Date and place of birth: Kuala Lumpur, Malaysia. July 20th, 1976. Team: Absolute Racing, Audi R8 LMS Cup Highlights: 2001, 2002 Formula 1 with Minardi 2005-2008 A1…
