Inside Formula 1: Business. Lifestyle. Power.
Mercedes-AMG Petronas Motorsport announces new partnership agreement with TIBCO
Mercedes-AMG Petronas Motorsport is delighted to welcome TIBCO Software Inc., a global leader in integration, API management and analytics, to the team in a new partnership agreement. Click here to subscribe to our print edition! As an Official Team Partner, TIBCO…
Great Britain campaign partners with McLaren for 2017
The UK Government’s GREAT Britain campaign (GREAT) and global sports and technology brand McLaren have announced an exciting year-long partnership for 2017 which will see the campaign featured prominently on the McLaren-Honda MCL32 Formula 1 cars. Click here to subscribe to…
McLaren-Honda teams up with Logitech as official technology peripherals partner
Click here to subscribe to our print edition! McLaren-Honda is pleased to announce a new multi-year agreement with Logitech, the global consumer technology brand, who becomes Official Technology Peripherals Partner. Logitech is one of the world’s most popular consumer electronics brands,…
McLaren-Honda announces Star Sports India as corporate partner
Star Sports India has today been unveiled as a Corporate Partner of McLaren-Honda as part of an agreement that will include the production of exclusive viewer content and fan competitions. Click here to subscribe to our print edition! Already a broadcasting…
McLaren collaborates with Amazon Prime on exclusive documentary series
McLaren will work with global internet retailer Amazon Prime to create a new multi-part documentary series about the team’s 2017 season in Formula 1. Click here to subscribe to our print edition! Makers of the as-yet-untitled multi-episode series have been granted unparalleled…
Sahara Force India extends technical partnership with Univa until 2020
AUTOMATION DATA MANAGEMENT SPECIALISTS, UNIVA, WILL CONTINUE THEIR TECHNICAL PARTNERSHIP WITH SAHARA FORCE INDIA FOR THE NEXT FOUR YEARS. Click here to subscribe to our print edition! The successful working relationship began in 2014 and since then the team has made…
The Sauber F1 Team and MODO extent their partnership
The Sauber F1 Team is pleased to announce the extension of the partnership with MODO as a Premium Partner for the 2017 FIA Formula One World Championship. MODO is an eyewear company founded in New York and is driven by…
Norton Rose Fulbright and Mclaren-Honda continue unique global partnership
Global law firm Norton Rose Fulbright is delighted to announce the continuation of its successful global partnership with McLaren-Honda for a further two years. Click here to subscribe to our print edition! Norton Rose Fulbright remains the global legal adviser to…
Red Bull Racing teams up with Earin
Earin partnership: for Formula One drivers, finding the crucial focus they need before a Grand Prix can be almost impossible on a starting grid packed with media, celebrities, engineers and mechanics. For most F1 stars, it’s music that allows them…
Sahara Force India signs partnership agreement with BWT
Sahara Force India takes on a brand new look this year following the signing of a partnership agreement with Europe’s No.1 water technology specialists, BWT. Click here to subscribe to our print edition! The VJM10 will race in pink, magenta and…
Sahara Force India teams up with hospitality partner Meza Sports
Meza Sports and Sahara Force India is delighted to begin working together to offer unique access to this year’s Formula One Mexican Grand Prix. Click here to subscribe to our print edition! As the team’s Official Hospitality Partner, MEZA Sports offers…
Sensis partners with 2017 Formula 1 Rolex Australian Grand Prix
Sensis, Australia’s leading marketing services company, has signed with the Australian Grand Prix Corporation (AGPC) becoming the first official marketing services provider, bringing digital innovation to the 2017 Formula 1® Rolex Australian Grand Prix this year. Click here to subscribe to…
