Inside Formula 1: Business. Lifestyle. Power.
Herjavec Group is appointed as the official cyber security services provider to Formula 1
Herjavec Group, Cyber Operations leader, has been named as its Official Cyber Security Services Provider to Formula 1®. Herjavec Group has been recognised as one of the world’s most innovative Managed Cyber Security Services Providers, with the sole mission of…
Ugo Ugochukwu is signed by McLaren Racing
Ugo Ugochukwu, the promising young driver and a rising star, was recently crowned FIA European karting champion. McLaren Racing announced on Monday that it has signed a long-term agreement with Ugo Ugochukwu, the promising young driver from the USA, who…
In the Pit Lane: The question remains who owns Williams F1?
Back in August 2020, the F1 world learned that the historic and much-loved Williams F1 Team had been sold to American private investment company Dorilton Capital for £135m thus ending Sir Frank Williams 43 years at the helm. Click here…
HEXIS and Alpine F1 extend their technical partnership
HEXIS and Alpine F1 Team have signed a second technical collaboration for the supply of vinyl signs that will accompany the implementation of the Alpine F1 Team’s multi-site visual identity, both at the circuit and the French racing team’s headquarters.…
Memento Group becomes an official licensee to Alpine F1 Team
Alpine F1 Team has announced that it will continue its licensed partnership with The Memento Group under its new brand. The partnership, which involves the official Formula One memorabilia website F1 Authentics, will bring fans of the sport closer to…
Hummel – official Red Bull Esports kit partner
Hummel and Red Bull Racing Esports Team will head into the sim racing season in style thanks to leading sport and lifestyle brand joining the charge as Official Team Kit Partner. Click here to subscribe to our print edition! The Danish…
T2M partners with Alpine F1 Team
T2M, a mobile gaming controller leader, has announced a partnership with Alpine F1 Team to develop a custom version of their Rotor Riot controller, a mobile gaming controller for iOS devices. Click here to subscribe to our print edition! The Alpine…
Scalmalloy is utilised by Sauber Engineering
Sauber Engineering delivered another demonstration of its expertise and outstanding process know-how by receiving the certification to utilise Scalmalloy® in its Additive Layer Manufacturing (ALM) processes. Click here to subscribe to our print edition! Scalmalloy®, an aluminium-magnesium-scandium alloy, is a lightweight…
DHL and Formula 1 extend their logistics partnership
DHL and Formula 1® are proud to announce the extension of their long-standing global partnership, which spans a number of decades. DHL thus remains the Official Logistics Partner of Formula 1® for further years and will continue to be responsible…
Pink BWT crash helmet design for Sebastian Vettel
Sebastian Vettel has teamed up with Aston Martin Cognizant Formula One Team’s long-term partner BWT and will compete in the 2021 season with a new pink BWT crash helmet design. Click here to subscribe to our print edition! BWT’s eye-catching pink…
IONOS becomes an official cloud services supplier to Haas F1 Team
IONOS, Europe’s leading web hosting and cloud provider, joins Uralkali Haas F1 Team in the 2021 FIA Formula 1 World Championship as its ‘Official Cloud Partner’ – starting with pre-season testing at Bahrain International Circuit, March 12-14. Click here to subscribe…
Therabody and Red Bull Racing – a recovery agreement
In Formula One, speed is everything and that extends from the raw performance of the cars all the way to how quickly the Team’s world record-breaking pit crew can recover from intense track sessions and a demanding 23 race calendar.…
