Inside Formula 1: Business. Lifestyle. Power.
Catawiki and Scuderia AlphaTauri launch an auction
Scuderia AlphaTauri and Catawiki, the leading online marketplace for unique objects, are pleased to announce an unprecedented partnership, offering all fans the opportunity to own a piece of Formula 1 history. Click here to subscribe to our print edition! A series…
Alexander Rossi brings valuable experience to McLaren
Alexander Rossi is one of the most recognizable names in racing circles, with the 31-year-old having achieved a whole lot behind the wheel to date. The California native joined the Arrow McLaren IndyCar Team for the 2023 season last June…
Halo and McLaren Racing announce a partnership agreement
The partnership will support the McLaren F1 Team in enhancing its productivity through Halo’s industry-leading IT service management platform, Halo ITSM. Click here to subscribe to our print edition! McLaren Racing today announced Halo, the fastest-growing IT Service Management (ITSM) and…
stichd and Aston Martin F1 Team sign a merchandise agreement
Aston Martin Aramco Cognizant Formula One Team (AMF1 Team) is proud to announce that stichd will become the team’s Official Merchandise Partner from 2024. Click here to subscribe to our print edition! The long-term agreement with stichd, part of the PUMA…
Sui joins Red Bull Racing as Official Blockchain Partner
Oracle Red Bull Racing is taking its connection with fans worldwide to the next level by announcing that the Team has entered a multi-year partnership with innovative software company Mysten Labs to build on Sui, which will become the Team’s Official Blockchain…
Heineken and Formula 1 extend their global pertnership deal
Formula 1 has today announced the extension of its Global Partnership with Heineken following seven years of successful collaboration between the two global brands. Click here to subscribe to our print edition! Since 2016, Heineken has played a vital role in…
MGM Resorts International and Haas F1 Team sign a partnership agreement
MoneyGram Haas F1 Team is delighted to announce a new partnership with MGM Resorts International, the global entertainment company’s first collaboration with a Formula 1 team. Click here to subscribe to our print edition! The partnership will see MGM Resorts International…
Aioka and Alfa Romeo F1 Team sign a partnership agreement
Alfa Romeo F1 Team Stake will add to the range of unique experiences offered to their guests alongside events of the 2023 Formula One season, as the team names Aioka its Global Concierge Supplier. Click here to subscribe to our print…
2023 Formula 1 Monaco Grand Prix highlights
Max Verstappen kept Red Bull’s 2023 winning record intact by overcoming a rain shower – and the chaos that ensued – in the closing stages of the 2023 Formula 1 Monaco Grand Prix, leading home Aston Martin rival Fernando…
Deloitte and McLaren Racing announce a multi-year partnership extension
McLaren Racing announced a multi-year extension to its partnership with Deloitte, continuing as the Official Transformation Partner of the McLaren Formula 1 Team from the 2023 season. Click here to subscribe to our print edition! Since 2020, Deloitte and McLaren have…
Honda to supply power units to the Aston Martin F1 Team starting the 2026 season
As 2026 F1 regulations will boost electrical power by three times, Honda enters F1 with a new partner. Honda will hone its e-motor and battery technologies through new F1 challenges and feed them back to mass production. Click here to subscribe…
Amber Lounge: The world’s most exclusive Grand Prix afterparty returns to Monaco, bigger and better than ever!
Amber Lounge, the Monaco Grand Prix’s legendary afterparty event, is back with three party nights on Friday, May 26th, Saturday, May 27th and Sunday, May 28th. Click here to subscribe to our print edition! The weekend starts onboard the Amber Lounge…
