Inside Formula 1: Business. Lifestyle. Power.
Komatsu and Williams Racing announce a partnership agreement
Williams Racing’s multi-year partnership with Komatsu is a statement moment for the team as it continues to strengthen on and off the track. Click here to subscribe to our print edition! This partnership proudly reignites a long-standing relationship forged in the…
NetApp and Aston Martin Racing renew their partnership
NetApp and Aston Martin Aramco Formula One Team have renewed their ongoing partnership ahead of the 2024 FIA Formula One World Championship. Click here to subscribe to our print edition! Today, the Aston Martin Aramco Formula One Team announced the renewal…
XMTrading and Visa Cash App RB renew their partnership
In a momentous announcement today, Visa Cash App RB Formula One Team is delighted to announce the continuation of its partnership for a consecutive year with XMTrading as Official FX Trading Partner of the team, ahead of the 2024 Formula…
Airwallex and McLaren Racing sign a partnership agreement
Airwallex will become a partner of McLaren’s Formula 1 Team and a permanent fixture in McLaren’s livery, driver overalls, and other branded material through the 2024 season and beyond. Click here to subscribe to our print edition! Today, Airwallex, a leading…
VAST Data and Williams Racing announce a partnership agreement
Williams Racing is proud to announce a new strategic partnership with VAST Data. VAST Data, which helps organisations unlock the full power of their data, joins Williams as an Official Partner and technology vendor for the 2024 season and beyond.…
Mercedes-AMG Petronas F1 Team & Lewis Hamilton to part ways
The Mercedes-AMG Petronas F1 Team and Lewis Hamilton will part ways at the end of the 2024 season. Lewis has activated a release option in the contract announced last August, and this season will, therefore, be his last driving for…
H. Moser & Cie. and Alpine sign a global partnership agreement
H. Moser & Cie. proudly announces its partnership with Alpine Motorsports, taking central stage as the First Global Partner of Alpine Motorsports. H. Moser & Cie. will be present across all of Alpine’s Motorsport programme, which includes the BWT Alpine…
CEVA Logistics and Ferrari extend their partnership
CEVA Logistics and Ferrari have signed a new multi-year agreement to continue providing all logistics services for Scuderia Ferrari’s cars and equipment during Grand Prix events, as well as for GT races and Ferrari Challenge events. Click here to subscribe to…
JCB and Aston Martin F1 Team renew their partnership agreement
JCB and Aston Martin Aramco Formula One Team are proud to announce the extension of their partnership ahead of the upcoming 2024 FIA Formula One World Championship. The two iconic British brands have enjoyed much success together since 2019, celebrating…
Bang & Olufsen and Ferrari renew their partnership
After sharing an exciting Formula 1 season, Bang & Olufsen and Ferrari announce the renewal of their partnership for the 2024 and 2025 seasons. Click here to subscribe to our print edition! Bang & Olufsen will again be featured on Ferrari’s…
Peroni Nastro Azzurro 0.0% and Ferrari sign a partnership agreement
Ferrari is proud to announce a new partnership with Peroni Nastro Azzurro 0.0%, the Italian super-premium beer brand owned by the Asahi Europe & International group. The multi-year collaboration thus brings together two major Italian brands, with Peroni Nastro Azzurro…
OMP and Aston Martin F1 Team sign a partnership agreement
OMP and Aston Martin Formula One Team are pleased to announce the start of a multi-year partnership in which the famous brand becomes the new official racewear supplier for the team. Click here to subscribe to our print edition! From the…
