Inside Formula 1: Business. Lifestyle. Power.
Drive to Survive vs Survive to Drive
Formula 1 launched the 3rd season of Drive to Survive on Netflix on March 19. Fans once again have the opportunity to be behind the scenes and to see how drivers and teams fight for a victory in a year…
Formula 1 on Clubhouse
A mysterious Clubhouse has entered the market and the world of social networks has been shaken up to the fullest. There has been a substantial amount of talk about it for the last few weeks. Representatives of Formula 1 also…
F1 social media trends of 2020
With the Liberty Media arrival in 2017, the regulations for drivers regarding social media were amended, and Formula 1 took a step towards online progress, which resulted in an immediate spike in popularity. And for three years, Formula 1 has…
If I Ran F1: Bridget Schuil
By Bridget Schuil | If I ran Formula 1, I’d design for the 99%. Every design and ergonomics textbook says that unless we’re creating a custom product for a single person, we should design for the 99%. The door handle…
Vero: enhancing social experiences
We’re excited to meet Ayman Hariri, Co-founder and CEO of Vero, a fresh social network with a few fantastic surprises. Ayman happily shares his insights about the role social media plays in a contemporary setting and the work behind giving…
The impact young drivers have on Formula 1’s image
Formula 1 is an interesting world where honestly nothing is 100% clear, from the races themselves to the ways new drivers get onto the grid. Some of the really talented ones might be staying out of the world championship for…
Insta-DOs and DON’Ts
If I could summarise the reason behind Instagram’s success, I’d go to the old saying that a picture is often worth a thousand words. Below you can find my top Insta-DOs and DON’Ts for your personal or company profile. Click…
The 2017 Formula 1 season in one word
It’s the off-season, yes, but this is also the time for the list of best, worst, happy, sad and all sorts of moments. We actually did this test a few episodes ago on the Inside Line F1 Podcast – can…
Jess Shanahan: “Anyone who has F1 as their goal can hop in a car and start that journey”
Apart from being a solid motorsport journalist, Jess Shanahan also works in motorsport and runs Racing Mentor. Through this, she coaches racing drivers, and anyone looking for a career in motorsport, on how to be a success and open up…
Unlocking true fan engagement
Tom Spencer, Owner of Apex Racing PR, discusses the common mistake that many teams are making with their fan engagement efforts and the value that they can unlock by adopting a new approach. Click here to subscribe to our print edition!…
Top 5 reasons why Formula 1 would miss Fernando Alonso
By Kunal Shah and Mithila Mehta | By the time you read this column, Fernando Alonso would’ve probably made up his mind about his future in Formula 1. It’s strange that the sport’s most complete driver, also the sport’s unluckiest…
Inside Line Podcast: Monza
Monza podcast: so Mclaren is working overtime to secure an engine that Max Verstappen doesn’t want. Well, for those who understand the politics of Formula 1, you’ll agree that in this sport and business, the customer is NEVER king! Okay,…
