Inside Formula 1: Business. Lifestyle. Power.
Vincent Kipp
A petrol-brained knight and an explorer from birth, Vincent keeps things fresh by plunging into new depths of the social media side of high-end motorsports.
McLaren Racing and Salesforce sign a multi-year partnership
Today, McLaren Racing announced that it will partner with Salesforce, the global customer relationship management (CRM) leader, as an Official Partner of the McLaren Formula 1 Team. The partnership will deliver unique connected experiences on and off the track, helping…
Online casinos and F1: how technology is changing the way we watch and bet on races
Formula One, or simply F1, is one of the most popular motorsports events in the world, with millions of fans tuning in to watch races from all corners of the planet. This sport has undergone significant changes over the years.…
BAC Mono R set for a debiut at the Saudi Arabian Grand Prix
This weekend’s F1 race in Jeddah will host a special BAC Mono R – the very first example of BAC’s ultra driver-focussed machine delivered to Saudi Arabia. The technology-driven supercar brand perfectly complements the ethos of F1, where innovation, engineering…
Ferrari Roma Spider: La Nuova Dolce Vita
The Ferrari Roma Spider is a 2+ spider with an innovative soft top was unveiled yesterday. Featuring unique bespoke fabric in numerous tailored options, the soft top boasts acoustic comfort on par with retractable hard awnings and can be opened…
Legal and medical actions you should take in case of a road accident
A road accident is an unfortunate occurrence that takes place on a daily basis among drivers. If we look at the United States only, we’ll realize that in this country only, over six million collisions occur every year and are…
F1 betting: tips that every rookie should know
Formula One has been around since 1950, meaning there have been 74 seasons, including the current one. Whether you’ve followed the sport for ages or became a fan only recently, you might consider placing a bet or two to support…
Saudia and Aston Martin F1 Team sign a sponsorship agreement
Saudia, the national flag carrier of Saudi Arabia, has been named the Official Global Airline Partner of the Aston Martin Aramco Cognizant Formula One Team (AMF1) for the 2023 season. Click here to subscribe to our print edition! Saudia connects guests…
Everdome and Alfa Romeo F1 Team extend their partnership agreement
Alfa Romeo F1 Team Stake will continue to build its presence in the metaverse as the team extends its partnership with Everdome. Through the collaboration with the hyper-realistic metaverse platform, Alfa Romeo F1 Team Stake will provide a new digital…
Purchasing a second-hand car: essential tips you need to follow
Cars brought a lot of good and a lot of bad things into this world. On the one hand, we have the most convenient way of travelling and getting from A to B. On the other hand, a lot of…
The safety concerns for video games as in-car entertainment
Video Games as In-car Entertainment? Is It Safe at All? On top of listening to your favourite jams and playing video content (streamed or saved), did you know you could play video games in your car? Of course, if you’re…
