Inside Formula 1: Business. Lifestyle. Power.
Paddock Magazine
It's the only business publication in the motorsport industry. Now in its sixteenth year, Paddock magazine brings a sharper focus on the business and lifestyle of high-end racing.
Mercedes-AMG Petronas Motorsport partners with Hewlett Packard
Mercedes-AMG Petronas Motorsport is delighted to announce a new partnership with Hewlett Packard Enterprise (HPE) to enhance the team’s operational efficiency, car performance and overall technology capability. To begin the new partnership, HPE was welcomed into the team at the Canadian Grand…
Rise of the little brother
Rush Sport & Entertainment is one of the few agencies to work in both Formula 1 and Formula E series. With nearly 20 years’ experience in motorsport, Managing Director Jonny Odell sat down to talk to the Paddock magazine about…
Canadian Grand Prix preview with Scuderia Ferrari
2018 Canadian Grand Prix: Montreal and memories of Gilles Villeneuve Click here to subscribe to our print edition! There are several unusual elements to an old photo from 40 years ago. For starters, the winner is wearing a heavy jacket over…
Ricciardo’s Aussie phrase classics for every occasion
Ricciardo’s Aussie phrase classics for every occasion: Aston Martin Red Bull Racing driver chats snags, spiders and hackers. Click here to subscribe to our print edition! Daniel Ricciardo is one of the most laid back drivers on the F1 circuit when…
McLaren signs sponsorship deal with FxPro
McLaren is pleased to announce a multi-year partnership with FxPro, the world’s number one online forex broker. Conceived in 2003, FxPro has grown exponentially and currently serves more than 610,000 clients from their HQ in the City of London. Click…
Eyetime becomes title sponsor of the Austrian Grand Prix
eyetime and Formula 1, the pinnacle of motorsport, is pleased to announce that it will be the new title sponsor for the 2018 Grosser Preis von Osterreich, which will take place at the Red Bull Ring in Spielberg from June…
Axitea becomes Official Partner of the Alfa Romeo Sauber F1 Team
Sauber F1 Team announced that Axitea SpA, a company controlled by the Stirling Square Capital Partners private equity fund, has become a new Official Partner of the Alfa Romeo Sauber F1 Team. Click here to subscribe to our print edition! As…
Exclusive interview: Ricciardo on dramatic win on Monaco streets
Daniel Ricciardo opens up after winning the most legendary race on the calendar. Click here to subscribe to our print edition! The Australian drove a masterful race to bring home a wounded RB14 in the first place, his maiden victory on…
Fangio vs Raikkonen: a graphic comparison by RaceChip
Juan Manuel Fangio The Argentinian Juan Manuel Fangio has always had a great reputation. To this day he retains the highest win percentage of all Formula 1 drivers, despite only entering for eight years. As well as this, he was…
What’s next for Formula E and Formula 1?
Mark Preston is the Team Principal of the Techeetah Formula E team and founder of StreetDrone, not to mention all the years he has worked in Formula 1 with McLaren and Arrows. Let’s ask him a few questions about the…
