Inside Formula 1: Business. Lifestyle. Power.
Paddock Magazine
It's the only business publication in the motorsport industry. Now in its sixteenth year, Paddock magazine brings a sharper focus on the business and lifestyle of high-end racing.
Zadara becomes Sauber’s official cloud supplier
Sauber Motorsport, which manages and operates the Alfa Romeo Racing ORLEN entry in the Formula One world championship, has named Zadara, the US-based leader in edge cloud services, as the team’s Official Cloud Supplier. Click here to subscribe to our print…
Pietro Fittipaldi confirmed as official reserve driver with Haas F1 Team
Pietro Fittipaldi will continue to serve as Haas F1 Team’s official test and reserve for the 2021 FIA Formula 1 World Championship. Fittipaldi, who made his first two Formula 1 starts last December at the Sakhir Grand Prix and Abu…
OMP Racing becomes official technical supplier to Williams
Williams Racing is pleased to welcome OMP Racing as an Official Supplier of technical performance products for the 2021 Formula 1 season and beyond. Click here to subscribe to our print edition! OMP Racing is a world leader in the design…
Financial Times and Williams renew their partnership
Financial Times and Williams Racing are pleased to announce a renewal of the team’s partnership agreement ahead of the 2021 Formula1 season. Click here to subscribe to our print edition! The partnership, which started in 2019 now enters its third season…
Pirelli 2021 tyre compound choices revealed
Pirelli 2021 tyre compound choices have been revealed that it will take to the 23 Grands Prix that make up the 2021 calendar. Most of the choices are similar to those planned for last year or 2019, although two –…
2021 Scuderia AlphaTauri livery reveal
2021 Scuderia AlphaTauri debuted their colours for the Formula 1 season as drivers Pierre Gasly and Yuki Tsunoda unveiled the team’s new look with the livery for their AT02 racecars. The setting was a fashion-forward launch in the all-new showroom…
Replay denim and Aston Martin partner up for 2021 season
The Aston Martin Cognizant Formula 1 Team today welcomes Replay as the team’s Official Denim Partner. The news sees the premium Italian jeans brand partner with Aston Martin Cognizant Formula 1 Team at a pivotal time, as the Aston Martin…
Could this season be the last for Lewis Hamilton at Mercedes?
Seven-time world champion Lewis Hamilton finally put an end to rumours about who he would ride for in 2021 as he signed a one-year deal to remain with Mercedes for the new campaign. Click here to subscribe to our print edition!…
Shell renews a multi-year partnership with Scuderia Ferrari
Shell renews a multi-year innovation partnership with Scuderia Ferrari. The decades-long technical and commercial agreement continues in a multi-year partnership with a focus on sustainability and technology transfer, from track to road. Click here to subscribe to our print edition! This…
Getty Images becomes official photo agency of Formula 1
Getty Images, a world leader in visual communications, today announced it has become the Official Photographic Agency of Formula 1. From 2021, Getty Images will cover every F1, F2, F3 and Porsche Super Cup race with its world-class team of…
