Inside Formula 1: Business. Lifestyle. Power.
Paddock Magazine
It's the only business publication in the motorsport industry. Now in its sixteenth year, Paddock magazine brings a sharper focus on the business and lifestyle of high-end racing.
Haas F1 Team reveals VF-22 car
With 2022 finally seeing a new set of regulations dramatically changing the way Formula 1 cars look, and race, coming into play – Uralkali Haas F1 Team today unveiled the design and livery of its brand-new VF-22 challenger. Revealed across…
Aramco and Aston Martin F1 Team announce a strategic partnership
Aramco and Aston Martin Cognizant Formula One™ Team today announced a long-term strategic partnership. The partnership will drive the development of highly efficient internal combustion engines, high-performance sustainable fuels, advanced lubricants and the deployment of non-metallic materials in vehicles. Click…
Tricorp Workwear sign a partnership agreement with Haas F1 Team
Tricorp Workwear is joining forces with Uralkali Haas F1 Team, by announcing a major partnership for the coming seasons. The company becomes an Official Partner and will equip the drivers off-track, as well as the technical and operational teams, with…
Hilton and McLaren Racing extend their partnership
Hilton and McLaren Racing announced yesterday a multi-year extension to their long-standing partnership, which has been in place since 2005. Click here to subscribe to our print edition! The relationship enables Hilton to provide unique experiences for its Honors members and…
Red Bull Racing names PPDS as the official Team Supplier
PPDS becomes Team Supplier for RBR, with Philips LED displays, digital signage, professional TVs and monitors providing connected communications and world-class hospitality experiences. Click here to subscribe to our print edition! PPDS, the exclusive global provider of Philips digital signage, LED…
WildBrain CPLG sign a brand partnership with Sauber Motorsport
WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has further expanded its Lifestyle portfolio with the signing of global representation rights for the internationally renowned Swiss motorsport company, Sauber Motorsport AG. Click here to subscribe to…
Max Chilton joins McMurtry Automotive
British ex-Formula 1, Indy Car and Le Mans 24H driver, Max Chilton, joins McMurtry Automotive in the pivotal role of head development driver for the McMurtry Spéirling. Click here to subscribe to our print edition! As head development driver, Max will…
Ferrari Fiorano test for Carlos and Charles
On the second of three days of the Fiorano test, race drivers Carlos Sainz and Charles Leclerc were at the wheel of the SF71H. Shortly after 9.30 in the morning, the Spaniard drove out of the garage in far from…
Don’t bet on Motorsports in 2022 without knowing this
Do you love it fast and thrilling? Does blood excitingly course through your veins when the F1 car tires squeal and the betting odds on your favourite motorsports team run up on liontips.com? Click here to subscribe to our print edition!…
Poly and Red Bull Racing sign a partnership agreement
Red Bull Racing announces its official headset and video conferencing hardware partner Poly for 2022 and beyond. Click here to subscribe to our print edition! While victory in Formula One often depends on the lightning-fast decisions made in the cockpit and…
