Inside Formula 1: Business. Lifestyle. Power.
Paddock Magazine
It's the only business publication in the motorsport industry. Now in its sixteenth year, Paddock magazine brings a sharper focus on the business and lifestyle of high-end racing.
Two professional faces
Tina looks like a woman that has been blessed with a great and diverse life. Although her family weren’t fans of the choice to become a ”world-class rally co-driver”, they were always understanding and supportive. After 20 years living and…
Outside Investment: a home for motorsport
The Dethleffs GmbH & Co. KG is an exclusively traditional manufacturer of leisure vehicles in Europe, started back in 1931. It has grown into one of the most significant manufacturers all over the world and today it has a wide…
My Fantasy F1 Team: Rafaël Galiana
The amazing Tecpro barriers have been keeping Formula 1 drivers and cars safe for some time now. Paddock magazine visits Rafaël Galiana, MD of Tecpro, who shares his ultimate Formula 1 fantasy set. Click here to subscribe to our print edition!…
The Strategy Behind… keeping F1 exciting.
Once again we meet up with Kai Ebel, a vivacious and truly interesting Formula 1 personality, a respected motorsport journalist, to talk about what’s keeping the sport fresh and what are the future prospects of Formula 1’s identity. Click here…
If I Ran F1: David Brabham
Brabham is one of the most successful and recognisable names in the history of motorsport and now David Brabham is continuing his father’s legacy by bringing the team name back through an innovative new model. Check it out if you…
Moving On Up: Boris Miljevic
A very creative and talented racer Boris Miljevic is on our radar this month. Keep an eye out for this one! Click here to subscribe to our print edition! Name: Boris Miljevic Date of birth: November 25, 1984 Place of birth:…
Lewis Hamilton – Circuit preview: Silverstone, UK
There’s no place like home! Lewis Hamilton on the British Grand Prix: “It’s the proudest moment when you win at your home Grand Prix and you win in front of your fans.” MERCEDES AMG PETRONAS F1 Team Driver Lewis Hamilton…
Vorsprung durch “backwards”: why will Audi leave Formula 1 alone
Much speculation has been made over the past few seasons about whether automotive giant Audi would join the world of Formula 1 in the near future. However, with the future of the VW Group management yet to be decided,…
Synergized
We are joined by Chief Strategy Officer at Synergy Sponsorship, Carsten Thode, to catch up on the updates of this interesting market. 2015 As an agency, we’re constantly trying to move forward: coming up with bigger ideas, being more creative,…
The roooooooar
We meet up with Elisabeth Hake, an old friend of the magazine, owner and Motorsport Marketing & PR Consultant at EHMC, now working with HTP Motorsport GmbH, to get to know a certain racing team that caught our eye and…
