Audi Revolut F1 Team announced yesterday a new long-term partnership with Piquadro, the premium Italian brand renowned for high-performance business and travel accessories. From the 2026 FIA Formula 1 season onwards, Piquadro becomes the Official Luxury Luggage Partner of Audi Revolut F1 Team.
The partnership brings together two brands united by a shared commitment to engineering excellence, functional design and innovation—values that are essential in the high-pressure, fast-moving world of Formula 1.
Supporting a Global Formula 1 Operation
Competing across a demanding 24-race global calendar, Audi Revolut F1 Team operates on a truly international scale, with engineers, mechanics and management travelling continuously between race venues, factories and logistical hubs across multiple continents. In this environment, efficient, reliable and intelligently designed travel equipment is not a luxury, but a critical operational requirement.
As part of the collaboration, Piquadro will supply the team with a dedicated range of luxury luggage, backpacks and travel accessories, developed to meet the specific demands of elite motorsport travel. Designed for constant movement, tight schedules and frequent long-haul journeys, the products combine robust construction, smart internal organisation and advanced materials to ensure durability, security and ease of use throughout the season.
Engineering, Technology and Performance Alignment
Piquadro’s design philosophy—where technology, engineering and functionality are seamlessly integrated—makes the brand a natural strategic partner for Audi Revolut F1 Team. Both organisations operate in environments where precision, reliability and attention to detail directly influence performance outcomes.
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For the team, luggage is more than a lifestyle statement. It is a functional tool that supports operational efficiency, protects valuable equipment and enables personnel to perform at their best under intense time pressure. The partnership reflects a shared vision focused on innovation, quality and continuous improvement.
Executive Perspectives
Stefano Battiston, Chief Commercial Officer of Audi Revolut F1 Team, commented:
“With a 24-race global calendar, the way our team travels has a direct impact on how effectively we operate. High-quality, reliable luggage is not a lifestyle detail for us; it supports our people as they move continuously between factory, track and destinations worldwide, often under significant time pressure.
Our partnership with Piquadro is built around developing bespoke products tailored to the specific needs of our team, ensuring functionality, durability and efficiency in real operating conditions. By applying technology with a clear focus on function and performance, Piquadro delivers well-engineered, high-quality solutions that support us throughout the Formula 1 season.”
Marco Palmieri, President and CEO of the Piquadro Group, added:
“Formula 1 represents one of the highest expressions of technological excellence and it is an ecosystem we know and value deeply. For Piquadro, performance, speed, precision and passion are not simply values, but core principles that guide our strategic choices and long-term development.
This collaboration marks a significant step forward in our journey, alongside a brand with a strong engineering culture and a clear, future-focused vision. It is an opportunity that allows us to further develop our idea of mobility, integrating innovation, functionality and attention to detail in an environment where excellence is not optional, but essential.”
A Partnership Focused on the Future
The agreement underscores Audi Revolut F1 Team’s broader commercial strategy of aligning with premium global brands that deliver tangible operational value while reflecting the team’s engineering-led DNA. For Piquadro, the partnership provides a high-visibility platform within one of the world’s most technologically advanced and internationally followed sports, reinforcing its positioning at the intersection of luxury, mobility and performance.
As Audi Revolut F1 Team prepares for its competitive future in Formula 1, the collaboration with Piquadro ensures that every journey—from factory to paddock to global race venues—is supported by travel solutions designed to perform at the highest level.
