Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
adidas Becomes Official Partner of the Future Audi Formula 1 Team
The future Audi Formula 1 Team has announced a landmark multi-year partnership with adidas, naming the German sportswear giant as its official apparel partner. This collaboration marks a major step as Audi prepares to enter Formula 1 in 2026, uniting…
A Deep Dive into Formula 1 Car Technology
It’s undeniable that Formula 1 showcases driving talent at its finest, but have you ever thought about the exceptional engineering behind the construction of these machines that are designed to achieve the highest standards in performance, speed, and safety in…
Ferrari-Leclerc – the contractual clause that turns the spotlight on their relationship
The Gazzetta Dello Sport, a well-known Italian sports newspaper, reported in a recent note that the Ferrari-Leclerc contract includes a “release” clause that takes into account the result of the next season. According to the newspaper, Leclerc’s contract, which…
2017 as a new chapter in physical preparation
By Simon Hayes | It’s always a pleasure to catch up with Simon Hayes, personal trainer and head of Performance Physixx, a company aiming to perfect the physical preparation of athletes for high-calibre racing. Today Simon writes about what influence the…
Behind The Scenes Talent: Simon Hayes
We’re happy to introduce Simon Hayes, personal trainer and head of Performance Physixx, a company aiming to perfect the physical preparation of athletes for high-calibre racing. Simon’s many clients include professional racers Ryan Hunter-Reay, Stefan Johansson and celebrities like Patrick…
